Ask Jeeves to launch pay-per-click text ad service

The huge economic success of Google is based on the fact that the company managed to develop a new source of revenue replacing the failed banner ads of the dot com crash.
Inspired by GoTo/Overture Google developed its popular AdWords ad system, which generates text ads of relevance to the content of search queries.
At the moment there are two major players in this field, the above mentioned Google and Overture (now under the Yahoo! brand).
However, Microsoft is preparing its own system, and now Online Media Daily reports that Ask Jeeves is developing its own sponsored listings.

Read more...